A fractional chief marketing officer is a part-time senior marketer who not only sets the strategy but also manages the implementation — using your team or trusted external support. You get consistent, customer-focused marketing without carrying the workload yourself.

Independent retailers and service-based businesses who want clear marketing direction, consistent support and someone to keep things moving each month.

This is collaborative. You stay in the driver’s seat on big decisions, and I take care of planning, priorities and implementation management.

We begin with a discovery session, then I create your first 90-day plan and set monthly priorities.

Strategy, planning, content and campaign direction, implementation oversight, CX improvements, and check-ins.

I manage the implementation — guiding your team or trusted support. You’re not left holding a plan with no one to action it.

Yes. I brief, guide and support your team so everyone works from the same strategy.

No problem — we can take care of it for you. I have a small team who support implementation and access to trusted professionals for bigger projects. Whether you need ongoing help or one-off support, we can manage the work so everything gets done consistently.

Usually once a month, with check-ins as needed.

Minimum commitment is 6 months. Month-to-month is available after this.